Webanalisten

Maurits Kaptein is a founder and the CSO of PersuasionAPI. He is also a PhD candidate at the Technical University of Eindhoven, visiting scholar at Stanford University, and research scientist at Philips Research. He received his MS in Economic Psychology from the University of Tilburg and completed the post-master User System Interaction program at the Technical University of Eindhoven. In his research, Maurits explores the size and stability of heterogeneity in people’s responses to influence strategies and possible applications of such heterogeneity.